Identification of business opportunities; How to have or take advantage of a good business idea; Evaluation of the viability of the business idea; Implementation of the business idea; Advantages and structure of the business plan; Tools of creativity in business planning.
- Professor: Cristina Baldoni
- Professor: Daniela Dionesalvi
- Professor: Jennifer Land
- Professor: Sarah Land
- Professor: Carmen Robles
- Professor: Laura Rondoni
- Professor: Wolfgang Schabereiter
- Professor: Denitza Toptchiyska